Silverlakes Blog

After more than a year of design and development, the 30 x 20 ft. elevated state-of-the-art digital sign will share a plethora of: athletic, equestrian, music and event information with more than the 200,000 daily commuters on I-15.

NORCO, Calif., (June 8, 2017) – SilverLakes, the rapidly growing athletics, equestrian and events venue, reached another millstone on May 26, 2017 when community and city officials flipped on the switch to the new elevated, 30 x 20 ft. digital sign along the east side of SilverLakes adjacent to I-15. The massive, hi-tech digital sign will provide SilverLakes and the City of Norco, the ability to share news and information with over a million commuters every week.

“Over the past couple of years we have continued to invest in our facilities and in the community of Norco. The installation of the new digital sign is another example of our partnership with city leadership and our community. This new outreach vehicle will ensure all passing SilverLakes are aware of the family friendly activities and current events, but will also be provided the opportunity to learn about the City of Norco and all this great city has to offer,” said R.J. Brandes, General Manager, SilverLakes.

“We continue to be pleased and inspired by the strong and developing partnership with SilverLakes, said Andy Okoro, City Manager of Norco. “The athletic and equestrian programing available is already paying dividends to area families who now have expanded offerings of fun and healthy activities for their children nearby. Additionally, the success of the venue has brought in an exponential increase in customers for area business. Our partnership on the digital sign will only increase our visibility to communities around the region and continue to benefit local business and local families.”

About SilverLakes:

One of the largest soccer and equestrian complexes in the United States, SilverLakes encompasses 130 acres in Norco, California. The state-of-the-art facility has over 24 soccer fields and five horse arenas, hosting more than 750K athletes and enthusiasts in its first year of operation. SilverLakes mission is to help children and families realize their full athletic potential while creating a needed family friendly venue and gathering place for the local communities it serves.  For more information, visit





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